Tag Archives: Entrepreneur

4 Strategies for Overcoming a Difficult Business Problem

Having a process for overcoming a difficult business problem can be a truly valuable resource. After all, most leaders, no matter how talented, will occasionally run into an obstacle that seems unbeatable. When this happens, it’s crucial to know how to manage your mental state in a way that is productive and healthy. 4 Strategies for Overcoming a Difficult Business Problem Step back: As many leaders already know, stress is not very conducive to creativity. Unfortunately, when we are stressed about a difficult problem, that’s often when we need our creativity the most. It may be tempting to make a quick decision or take an impulsive action, but in most cases, it’s better not to be too reactive. Give yourself some time and distance for the toughest problems. There’s likely a better solution than your first jerk reaction. Look for opportunities: Some problems are going to force you to make…
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Apple’s 4 Best Marketing Lessons for Business Owners

Apple has some of the best marketing lessons for any business leader who studies them. This innovative technology company went from a California garage to an international legend, then dropped into near bankruptcy before the historic revival that transformed it into one of the greatest companies of our time. Steve Jobs was famous for his ability to create and market a brand. Here are some of the best lessons his company’s example can teach a business leader. The 4 Best Marketing Lessons Less is more: Steve Job studied design and Zen Buddhism, which together led him to develop a preference for simplicity. Most people don’t know that the original Apple logo was far more complicated; it showed a young Isaac Newton under a tree. Though it was well executed, it lacked the simple appeal of the current logo. Generally, if there are multiple paths, the simplest design choice is the…
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3 Tips to Keep Your Best Employees from Leaving

Everyone who runs a business knows just how important it is to hire good people, but how often do you hear about how to keep your best employees from leaving to another company? Retaining top performers can help you build a culture of success and even increase your chances of recruiting other elite talent. Here’s a look at strategies for keeping your best people engaged. 3 Ways to Keep Your Best Employees from Leaving: Promote by merit: If you are the type of person who started a business, you probably remember the frustrations of a rigid promotion structure. Nothing is more frustrating to a top performer than a culture where seniority is rewarded more than contribution. Great employees typically know how much value their hard work is adding, and if they aren’t recognized or rewarded for this, they are going to go to a company where they are. Take an…
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3 Essential Skills You Won’t Learn in Business School

A foundational understanding of things such as marketing, finance and management science can be an extremely valuable asset, but what about those skills you won’t learn in business school? Here is a look at some of the most important skills that no professor will teach you. 3 Skills you won’t learn in business school: Communication: Sure, you might take a communications course during your marketing or human resources coursework, but real person-to-person communication is something you have to learn in the real world, interacting with real people. A great business owner can relate to and handle a wide range of different personalities and communication styles. This is something you are more likely to learn outside of the classroom. Creativity: What is the assumption that everyone else in your industry is making without knowing it? Henry Ford supposedly claimed that if he had given customers what they wanted he would have…
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