New Jersey Business Lawyers Discuss Common Business Law Issues

New Jersey Business Marketing Plans

A New Jersey drug manufacturer maintained a marketing plan to maximize sales efforts for the company. However, the marketing plan violated federal rules in the industry in which it operated: pharmaceuticals. The company had a marketing plan to promote the prescription medications it produced for purposes other than the main purposes of those drugs. It is within New Jersey and federal rules for physicians to prescribe medications to patients that may not be their primary intended usages. But it is against federal law for pharmaceutical companies to promote these drugs for use in ways that are not their primary and approved usages. The company settled civil claims in the issue that cost the company hundreds of millions of dollars. In addition, the company claimed as part of the settlement that its promotional and marketing practices violated federal law. New Jersey Business Zoning When a business is starting a new facility…
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What to do When a Customer Sues You

Starbucks is being sued by a customer who printed out a coupon from the Internet for a free Starbucks drink. While the coupon was actually issued by Starbucks, it had been canceled by the coffee giant before it was used, which meant that the man was out of a free drink. While Starbucks expected a few complaints, it did not expect a $114 million suit because the man was not able to get his free drink that day. In this case, Starbucks actually sent the coupon out to their employees themselves, hoping that they would share it with their friends. And they did, until a few websites got a hold of the coupon and made it go viral. But instead of honoring the coupons and keeping their customers feeling good, Starbucks canceled the promotion, which was news to the people who had not gotten the notice. The bad publicity did…
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Employee Fraud

Fraud by employees at the hands of a company happens at all levels and at all different types of businesses. The State of New Jersey charged 12 public employees with official misconduct for allegedly taking gasoline from pumps reserved for public vehicles and putting the fuel into their own personal vehicles. The state attorney general alleged that hundreds of gallons of gasoline were taken by these 12 public workers while gasoline prices rose to $3.00 or $4.00 per gallon. The workers were caught when other public employees wrote down the license plate number of one of the personal vehicles at a public-run pump. The suspect’s information was sent on to the New Jersey State Police corruption unit. An official state audit found more than 600 such gasoline purchases were made for higher numbers of gallons of gasoline than the public vehicles’ tanks held. Improving Hiring Processes The application process is…
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The Importance of Employee Handbooks

Whether a company is large or small, it needs to have written policies in place to make sure everyone remains on the same page — owners, managers and staff alike. One of the most common methods for establishing written policies is to create an employee handbook. Handbooks that are well-written and consistently enforced can protect an employer involved in employment litigation with one or more employees. If you are creating or revising an employee handbook for your business, an experienced Monmouth County business attorney can help, whether you have five employees or 500. Benefits of Having an Employee Handbook Employee handbooks serve a number of important functions. They: Set expectations for both employer and employee Establish rules and procedures that employees must follow Establish consequences for employees who violate the company’s rules or procedures Outline employee benefits and incentives Provide a formal, written document employees can refer to when they…
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